VENUS

As ACD/Copy I supported the development for Venus’s new global creative platform chose to define their brand for the next 5+ years. Work spanned full campaign concepts — from manifesto and taglines to film, social, and in-store executions.

Global CCO: Mel Routhier / VML

ECD: Janet Higdon / VML

*THIS IS WIP PITCH TO SHOWCASE CREATIVE IDEATION, NOT FINAL CAMPAIGN.

Territory 1: Shave Like a Mother

Shave Like a Mother: Manifesto

Shave like a Mother: (15 sec) Film/TV script

Territory 2: Free Your Venus

SOCIAL

AD LOBS

Free Your Venus: (15 sec) Film/TV script

PARTNERSHIP X WNBA